Digital Behavioral Data for B2B: AI-Enriched Digital Behavior That Provides Unmatched Insights and Predictive Power for B2B Marketing
News

ShareThis B2B Data: Taking B2B Marketing to New Heights

Gartner estimates that by the end of this year, 65% of people across the world will have their personal data protected by privacy regulations. This is great news for consumers, but a difficult...
3m read
Subscribe to our Newsletter

Get the latest news, tips, and updates

Subscribe

Most Popular

Website
What is ROAS? (and How to Improve It)
When an advertising campaign brings in several more customers, you might be inclined to say it's... 5m read
Marketing
SMART Goals: Examples and How to Develop Them
It's one thing to set a goal for your business; it's another thing to set actionable... 5m read
Website
What are SERPs and Why Do They Matter for SEO?
When you type a search query into Google, you end up with a list of results... 5m read
Read Interest Data Powers B2B Strategies
Data
Real Interest Data Powers the Most Successful B2B Strategies
Download B2B Data Feed Guide The business-to-business (B2B) marketplace post-pandemic is different. With virtual interactions now... 5m read
Social Media
The Top TikTok Trends You Don’t Want To Miss in 2022 and Beyond
We’ve all heard about those viral TikTok trends that have caught on among users – particularly... 13m read
Crowd of people with masks
Trends
Two Years of COVID: Positive Trends in Human Behavior
Two years after the initial pandemic lockdowns, COVID has instigated its share of societal changes for... 6m read
Social Media
How to Get More TikTok Views
TikTok has one billion monthly active users, which is about double that of Snapchat. Although the... 5m read
Marketing
28 eCommerce Marketing Experts Reveal the Most Important Ingredients for a Successful eCommerce Marketing Campaign
With worldwide retail eCommerce sales reaching $4.9 trillion in 2021 and expected to grow to $7.4... 24m read
Marketing
How to Get Customer Testimonials for Your Products or Services
Your business needs testimonials from people who love what you offer to get credibility as a... 5m read
Social Media
What’s the Best Time to Post on TikTok?
TikTok is a social media platform unlike others in that it prioritizes organic reach. While many... 6m read
Connecting the Dots
Trends
An Entrepreneurship Boom is Personalizing B2B Solutions
The business world has changed in the wake of the COVID-19 pandemic, affecting the way many... 5m read
Social Media
Snapchat Marketing Ideas: 9 Ways to Creatively Promote Your Business
Snapchat remains one of the most unique and fun social media platforms for non-business users, but... 5m read
Social Media
The Marketer’s Guide to Instagram Promotion
Instagram is one of the leading social networks for businesses looking to foster deep connections with... 5m read
Deepen Personalization in Financial Services
Data
Deepen Personalization in Financial Services with Real-Time Consumer Interest Data
Financial Services is a dynamic sector, contributing 21.2 percent to the U.S. gross domestic product (GDP)... 5m read
Marketing
What Is Outbound Marketing? Tips, Best Practices, and Examples
While inbound marketing is the buzz around the internet, its sibling, outbound marketing, is still alive... 5m read
The Power of Prediction_ Using Data as Your CPG Guide
Data
The Power of Prediction: Using Data as Your CPG Guide
With an estimated 1.145 trillion MB of data created per day—given increasingly digital shopping behaviors from... 5m read
Trends
Political Priorities in Finance: The Public is Asking for Big Changes
From new government spending plans to supply chain interruptions, the financial world has experienced its share... 7m read
Marketing
50 Excellent Marketing Plan Examples to Model and Modify
Every business that wants to boost brand awareness and generate more leads needs a solid marketing... 20m read
Website
24 Digital Advertising Experts Reveal When You Should Use Automated Bidding
Digital advertising, or online advertising such as cost-per-click campaigns can be highly effective and produce an... 21m read
Woman caring and giving back on the computer.
News
Social Good Campaign ‘Data for Good’ Sees Strong Brand Adoptions
Since its launch in August 2020, our Data for Good offering has experienced significant demand from advertisers. As... 3m read
Marketing
How to Advertise on Snapchat
As with most social media channels that start as a fun way for people to interact... 5m read
Retail Inventory Challenges
Data
Retail Inventory Challenges? Solve Them with Behavioral and Interest Data
Over the last two years, retail has done well as a sector, growing an estimated 6.7%... 4m read
Marketing
Target Market 101: How to Identify and Reach Your Target Market
Research almost any marketing technique, and you'll learn one thing quickly: they rely on identifying your... 5m read
Social Media
The Marketer’s Guide to Instagram Hashtags
Instagram and Twitter lead the way for social media networks that prioritize hashtags. At surface level,... 6m read
Marketing
What Is Online Advertising? Tips, Best Practices, and Examples
According to Pew Research, 85% of Americans use the internet daily, and nearly 31% of American... 6m read
How Real-Time Behavioral Data Can Revolutionize the CPG Industry
Data
How Real-Time Behavioral Data Can Revolutionize the CPG Industry
After the struggles of 2020 and 2021, 2022 appears to hold a silver lining for the... 6m read
Marketing
25 Photographers and Digital Marketers Share Their Top Product Photography Tips
Whether you sell products online or you leverage digital marketing to promote products you sell from... 16m read
Marketing
50 Excellent Landing Page Examples (and Why They Work)
Landing pages have become a standard format for capturing web traffic and converting visitors into buyers.... 23m read
What are Data Quality, Validation, and Verification
Data
The Significance of Data Quality, Validation, and Verification
Programmatic advertising results come down to data—and getting it right. The elements involved in getting it... 6m read
Social Media
How to Grow Your Instagram Followers
Seeing how many incredible and engaged accounts there are on Instagram right now can leave you... 6m read
Social Media
How to Use Snapchat for Business: A Beginner’s Guide
Believe it or not, Snapchat has been around for a decade now. The social platform has... 5m read
Marketing
Beginner’s Guide to Meta Tags
The meta tag is one of the key elements of on-page SEO — or factors that... 5m read
Data Pricing_ Percent of Media vs CPM Pricing
Data
Data Pricing: Percent of Media vs. CPM pricing
Programmatic ad buying is a complex and technology-rich marketing tool that offers marketers increasingly automated ways... 4m read
Marketing
Native Advertising 101: Tips, Best Practices, and Examples
Have you ever read a website article that's broken up with other mini-articles with topics related... 5m read
IPad with Interest Icons
News
Using AI to Turn Sharing into Business Growth (ClickAI Radio with Grant Larsen)
ShareThis accumulates approximately 500 million unique online events per day from 600 million monthly webpages. So... 1m read
Marketing
30 Marketing Pros Reveal the Most Important Marketing Skills for Young Marketers to Acquire
The marketing landscape is ever-changing, with technology advancements and trends opening new marketing channels and marketers... 32m read
2021 Year in Review
Trends
2021 Year in Review: The Topics that Topped the Charts
We’re coming to the end of 2021, and it’s time to take a look at the... 6m read
Making Sense of the Ever-changing Universal ID Landscape
Data
Making Sense of the Ever-Changing Universal ID Landscape
As the world nears a cookieless future, a literal cornucopia of ID options is unfolding. From... 7m read
Marketing
51 Best Easy Video Editing Software Tools to Create Professional Quality Videos
As device and streaming speeds continue to improve, video content has become one the best ways... 24m read
Social Media
Snapchat: Why Do We Share?
Snapchat was founded in 2011, and its popularity soon skyrocketed, making it one of the hottest... 8m read
ShareThis Recipes - Sharing From Our Kitchen To Yours
News
ShareThis Cookbook
In ShareThis’ 2020 End of the Year Insights Report, we discovered that the ShareThis Online Audience... 1m read
Marketing
The Beginner’s Guide to Mobile Marketing
According to Digital Examiner, mobile advertising will push desktop and web-based advertising out of the top... 5m read
Social Media
YouTube Marketing 101: How to Market on YouTube
Although written content is definitely not out, video content is most definitely in — and it... 5m read
Makeup brushes, color pallets, and foundation
Trends
Beauty Glow Up: Trends, Products, and Brands Having a Moment
They say, “fashion is always changing,” and the beauty industry is just as volatile. Keeping up... 7m read
Marketing
How to Market a Product: A Beginner’s Overview
Having an idea for a product that you think people will love is just the first... 5m read
Data Marketplaces
Data
Data Marketplaces: A Paradigm Shift for the Big Data Boom
The last 30 years have seen the marketers’ toolkit explode with breakthrough technology. The emergence of... 7m read
Marketing
31 Marketing Pros Share Their Favorite Marketing Automation Tips for Businesses
Marketing automation is increasingly within reach for businesses of all sizes, enabling marketing teams of any... 1m read
Social Media
14 Snapchat Statistics You Should Know in 2022
You might not be sold on using Snapchat for your business just yet. Maybe you're already... 5m read
How to Improve Data Lead Scoring
Data
How to Improve Lead Scoring with Behavior and Interest Data
Marketers have been scoring leads and customers for decades to progress consumers through their purchase funnels.... 5m read
Marketing
50 Best Email Subject Lines to Boost Open Rates
Email marketing is one of the best ways to develop long-term relationships with an audience. In... 23m read
Trends
Pandemic Music Trends: What’s Changed?
Music can make a good day great, a bad day tolerable, and turn a group of... 6m read
Results: 51 out of 656