Marketing Archives - ShareThis

9 Examples of Subliminal Advertising (and Why They Work)

Subliminal advertising shares specific messages in subtle ways through various forms of media, including logos or graphics, TV ads, or music. It may seem like a sneaky way to get a message across...

50 Inspiring Marketing Quotes to Motivate Your Marketing Team

Could your marketing team use a few encouraging words as they build their marketing strategy or... 14m read

How to Make Money Online for Beginners: 50 Tips & Best Practices to Get Started

With more and more people turning to the web to research and shop for services and... 14m read

50 Best Passive Income Ideas to Earn Money without Ongoing Effort

Passive income refers to money you make with little to no ongoing effort. Technically, there aren’t... 15m read

50 Best Small Business Ideas to Transform Your Career

If you've been thinking about starting a small business, there are lots of considerations, such as... 12m read

50 Best Examples of Brand Guidelines

Brand guidelines tell a brand’s story and specifics, from its mission and motto to its logo... 13m read

The Ultimate Guide to Podcasting: How to Setup and Manage a Podcast

If you haven’t yet branched out into the podcasting world, you could be missing out on... 13m read

50 Best Sources to Find Free Music to Use for Podcasts, Videos, and More

Copyright infringement can lead to costly fines and penalties, but you don't have a fortune to... 14m read

How to Develop a Marketing Strategy: 6 Steps to Success

Effective marketing sits at the cusp of a successful business. With the right strategy, you can... 5m read

50 Effective Ways to Advertise a Product

As long as you're creative or have a creative team behind you, there are virtually endless... 12m read

4 Examples of Microblogging (and How to Use It to Promote Your Business)

An effective content strategy consists of multiple types of content, such as blogging, video, and social... 5m read

50 Best Survey Creators to Gain Valuable Feedback for Your Business

It's invaluable to gather opinions from the people your business works with the most. Getting feedback... 21m read

Marketing Analytics 101: Improving Marketing Strategy with Data

You can't have a clear marketing strategy without analyzing your marketing efforts. Data analytics is a... 5m read

What is a Value Proposition? How to Develop Your Value Proposition

The purpose of a business is to deliver something helpful to its customers, whether that's a... 5m read

An Overview of Social Media Advertising

It seems that social media has taken over the internet. From sharing memes to connecting with... 5m read

Value Proposition Examples: 50 Stellar Value Proposition Examples to Inspire Your Own

A value proposition is a statement that tells customers why they can rely on a product,... 19m read

What Is Affiliate Marketing, and How Does It Work?

Affiliate marketing has skyrocketed in popularity with internet-savvy people. To its core, it's a relatively simple... 5m read

How to Write an Effective Follow Up Email (+ Examples)

A few days have passed since you emailed your contact. Should you send a follow-up email?... 5m read

Optimizing CTR: Why Your Click-Through Rate Matters and How to Improve It

With the many acronyms in marketing, CTR is one of the most important. Short for click-through... 5m read

What is the Google Quality Score? (And How to Improve Your Score)

Getting the most bang for your buck is crucial when it comes to any form of... 5m read

SMART Goals: Examples and How to Develop Them

It's one thing to set a goal for your business; it's another thing to set actionable... 5m read

28 eCommerce Marketing Experts Reveal the Most Important Ingredients for a Successful eCommerce Marketing Campaign

With worldwide retail eCommerce sales reaching $4.9 trillion in 2021 and expected to grow to $7.4... 24m read

How to Get Customer Testimonials for Your Products or Services

Your business needs testimonials from people who love what you offer to get credibility as a... 5m read

What Is Outbound Marketing? Tips, Best Practices, and Examples

While inbound marketing is the buzz around the internet, its sibling, outbound marketing, is still alive... 5m read

50 Excellent Marketing Plan Examples to Model and Modify

Every business that wants to boost brand awareness and generate more leads needs a solid marketing... 20m read

How to Advertise on Snapchat

As with most social media channels that start as a fun way for people to interact... 5m read

Target Market 101: How to Identify and Reach Your Target Market

Research almost any marketing technique, and you'll learn one thing quickly: they rely on identifying your... 5m read

What Is Online Advertising? Tips, Best Practices, and Examples

According to Pew Research, 85% of Americans use the internet daily, and nearly 31% of American... 6m read

25 Photographers and Digital Marketers Share Their Top Product Photography Tips

Whether you sell products online or you leverage digital marketing to promote products you sell from... 16m read

50 Excellent Landing Page Examples (and Why They Work)

Landing pages have become a standard format for capturing web traffic and converting visitors into buyers.... 23m read

Beginner’s Guide to Meta Tags

The meta tag is one of the key elements of on-page SEO — or factors that... 5m read

Native Advertising 101: Tips, Best Practices, and Examples

Have you ever read a website article that's broken up with other mini-articles with topics related... 5m read

30 Marketing Pros Reveal the Most Important Marketing Skills for Young Marketers to Acquire

The marketing landscape is ever-changing, with technology advancements and trends opening new marketing channels and marketers... 32m read

51 Best Easy Video Editing Software Tools to Create Professional Quality Videos

As device and streaming speeds continue to improve, video content has become one the best ways... 23m read

The Beginner’s Guide to Mobile Marketing

According to Digital Examiner, mobile advertising will push desktop and web-based advertising out of the top... 5m read

How to Market a Product: A Beginner’s Overview

Having an idea for a product that you think people will love is just the first... 5m read

31 Marketing Pros Share Their Favorite Marketing Automation Tips for Businesses

Marketing automation is increasingly within reach for businesses of all sizes, enabling marketing teams of any... 1m read

50 Best Email Subject Lines to Boost Open Rates

Email marketing is one of the best ways to develop long-term relationships with an audience. In... 23m read

How to Advertise Your Business: 8 Best Ways in 2022

Figuring out the best avenues for advertising your business might seem overwhelming, as numerous options are... 5m read

30 Marketing Pros Share Their Favorite Guerilla Marketing Tips & Examples

Guerilla marketing appeals to many businesses because it typically relies on no-cost or low-cost marketing ideas,... 24m read

The 50 Best Free Digital Marketing Courses

Digital marketing today requires a diverse knowledge of several disciplines including social media, content marketing, and... 21m read

50 Best Email Examples (and Why They Work)

It's often stated that an email list is one of the most valuable marketing tools that... 19m read

50 Great Copywriting Examples (and Why They Work)

Copywriting can often be an underappreciated part of website design, content marketing, and even social media... 20m read

27 Marketing & Customer Service Pros Share Their Top Tips for Calculating and Lowering Customer Churn

Every business wants to retain its customers, but there are many reasons customers churn, from poor... 29m read

Case Study Format: What’s the Best Format for a Case Study?

When you want a new way to position your company as the solution your customers need,... 5m read

What is Subliminal Advertising (and Should You Leverage It for Your Brand)?

You turn the TV off and suddenly you're in the mood for a meal at your... 5m read

Beginner’s Guide to Explainer Videos

With a website, social media channels, and an email strategy in place, you're still only a... 5m read

Digital Shopping Cart Abandonment: How to Reduce Cart Abandonment and Boost Sales

Did you know that about eight out of ten customers who add your products to their... 5m read

What Is Brand Awareness? 6 Tips and Best Practices to Build a Solid Brand

Building a brand is so much more than finding the perfect name and brand colors. Your... 5m read

What Is Direct Response Marketing? 5 Tips and Best Practices

Advertising has always been at the front and center of everything we do, whether it's checking... 5m read

What Are the Best Times to Send Emails for the Best Open Rates and Clicks?

As the owner of an email newsletter, you probably send out emails several times a week,... 5m read

What are Banner Ads? Tips, Best Practices, and Examples

Today's websites display different forms of advertising, like pop-up ads, in-feed ads, and video ads. And... 6m read

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