Makeup brushes, color pallets, and foundation
Beauty Glow Up: Trends, Products, and Brands Having a Moment
They say, “fashion is always changing,” and the beauty industry is just as volatile. Keeping up... 7m read
Pandemic Music Trends: What’s Changed?
Music can make a good day great, a bad day tolerable, and turn a group of... 6m read
Tis the Season to Shop Early: How COVID and the Global Shipping Crisis Will Impact Holiday Consumer Behavior
Christmas might come early this year—or later, depending on when you choose to shop. Due to... 6m read
Summer CPG Trends Reflect Desire Over Necessity
Consumer packaged goods have had a wild ride over the course of the pandemic. But what... 5m read
Back to School: Are Families Ready?
After a summer filled with ready-to-drink beverages and outdoor getaways, the time has come for students... 5m read
Streaming Trends in the CTV Landscape
Everyone knows Netflix is king in the streaming space. Will any service ever catch up? In... 5m read
Row of colorful cocktails with straws
Alcohol Trends: Cocktails-To-Go or “Go-Tails” Are Making a Splash this Summer
The summer season has arrived and after a year of hesitation, the world is slowly stepping... 4m read
White Car Driving into the Sunset
Polk Takes ShareThis Auto Audiences for a Test Drive
In a first-of-its-kind study, Polk Demand Signals by IHS Markit were used to measure a cross-section... 3m read
Travel Category Growth: Global Trends and Predictions
Over the last year, the travel industry has seen the lowest of lows while the world... 3m read