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5 Key Components for a Successful Directory Website
To understand what goes into a well-executed website, you need to understand the different types of... 6m read
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What is the Global Site Tag (gtag)? (How to Install & More)
With the introduction of GA4 there’s been a lot of confusion surrounding Google’s free analytics product.... 6m read
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29 Retail Bloggers & Blogging Experts Reveal Their Top Tips for Growing a Retail Blog
The retail market is saturated with competitors — both brick-and-mortar and eCommerce — and consumers want... 24m read
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4 Reasons You Should Care About Social SEO
Does social media affect your search ranking? You’ve probably seen the stories circulating that social media... 7m read
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How to Write a Privacy Policy for a Website
With privacy laws and regulations constantly emerging around the world, it's crucial for every website to... 5m read
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The Best Magento Hosting Options to Power Your eCommerce Website
Magento, now known as Adobe Commerce, is a multi-channel commerce platform built for brands to scale... 5m read
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How to Set Up Cloudflare for WordPress
Having a secure and fast website is crucial to building a business in a modern economy.... 5m read
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8 Great Magento Website Examples
Magento, now known as Adobe Commerce after being acquired by the tech giant in 2018, is... 4m read
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How to Create a Privacy Policy for an eCommerce Website
When you have an online business selling products, there's no way around collecting data from your... 5m read
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50 Online Business Ideas for Your Side Hustle, Second Act, or to Launch Your Career
Starting a business online opens the doors to a highly scalable company with potentially global reach.... 13m read
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How to Write a Privacy Policy for a Small Business 
Small businesses are just as responsible as large businesses for being transparent with their customers and... 5m read
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What Is Pay Per Click? Tips, Best Practices, and Examples
Pay-per-click, also known as PPC, is probably something you've heard time and time again. This form... 5m read
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Beginner’s Guide to Meta Descriptions: How to Write Effective Meta Descriptions
SEO (search engine optimization) is crucial for any website to gain visibility today. A broad concept,... 5m read
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What Is Data Privacy (and What You Need To Know About It)
Data privacy is the process of protecting collected data. Data privacy includes the rights of consumers... 5m read
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How to Write a Blog Post in 9 Steps
People who don't blog might see blog posts as words on a screen that give helpful... 11m read
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What Are Terms and Conditions? (+ Template)
When you sign up for an account on a new app you downloaded or apply for... 5m read
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SEO Keywords 101: How to Find the Best Keywords for SEO
Keyword research is a key component of search engine optimization, or SEO. With the right SEO... 5m read
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What is ROAS? (and How to Improve It)
When an advertising campaign brings in several more customers, you might be inclined to say it's... 5m read
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What are SERPs and Why Do They Matter for SEO?
When you type a search query into Google, you end up with a list of results... 5m read
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24 Digital Advertising Experts Reveal When You Should Use Automated Bidding
Digital advertising, or online advertising such as cost-per-click campaigns can be highly effective and produce an... 21m read
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Beginner’s Guide to Long Tail Keywords: How to Use Long Tail Keywords for SEO
There's a lot to consider when optimizing your website and pages for search engines. For instance,... 5m read
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28 Digital Marketing Experts Share the Most Important Things to Understand about Calculating and Improving Conversion Rate
Conversion rates are an essential performance metric for many businesses. Whether you're converting leads to customers,... 28m read
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How to Advertise on Google: A Complete Beginner’s Guide
When you hear people talking about advertising their businesses online, two places to advertise probably come... 5m read
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26 Marketing Pros Share the Most Important Considerations to Keep in Mind When Getting Started with Chatbots
Chatbots have become an essential marketing and customer service tool for businesses of all sizes. With... 24m read
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Beginner’s Guide to Cost Per Click (CPC): How to Calculate CPC & Lower CPC Costs
As a business owner, you'll see metrics galore when it comes to advertising, including something called... 5m read
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Free Keyword Tools: The Best Free Keyword Tools for Keyword Research
Many marketers will have you believe that you need to pay hefty subscription fees for a... 5m read
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Beginner’s Guide to Geotargeting
Ad targeting is getting more and more advanced all the time, allowing you to segment customer... 5m read
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The 50 Best Call to Action Examples (and Why They Work)
Effective marketing is all about influencing customer behavior. The most effective brand materials will convey a... 22m read
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Beginner’s Guide to Display Ads
Digital advertising is one of many ways you can take your marketing to another level and... 5m read
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Ad Copy Tips, Best Practices, and Examples
Ask any marketing expert, and they'll probably tell you that sprucing up your ad copy is... 6m read
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30 Blogging Pros & Digital Marketing Experts Share Their Favorite Examples of Six-Figure (or Higher) Businesses Built on Blogging
Many fledgling bloggers dream of earning a full-time income from their blog and making a living... 24m read
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GDPR for Small Businesses: What SMBs Need to Know
The General Data Protection Regulation (GDPR) is a piece of legislation heard 'round the world, even... 5m read
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50 Effective Popup Ads Strategies You Can Replicate for Success
Having an effective popup ads strategy is one of the best ways to both engage and... 24m read
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29 Digital Marketing Pros Reveal the Biggest Mistakes You Can Make When Developing a Registration Form
Developing a registration form for your website can be overwhelming. How much information should you ask... 26m read
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WordPress GDPR Compliance: Everything You Need to Know
The General Protection Data Regulation (GDPR) is something you’re probably familiar with now as a website... 5m read
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Google Analytics GDPR Compliance: Is Google Analytics GDPR Compliant?
By now, you’ve probably heard all about GDPR, or the General Data Protection Regulation. This law,... 5m read
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What is Digital Strategy? Framework & Examples
Digital strategy is the set of steps you follow to transition your business practices into the... 5m read
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25 Digital Marketing Experts Share Their Top Tips for Optimizing Popups
We've all encountered popups at one time or another. Popups run the gamut from large, annoying... 23m read
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50 Best Contact Form Design Examples
Having a contact form on your website is one of the most effective ways to engage... 18m read
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How to Be GDPR Compliant in 2022: A GDPR Checklist for Businesses
Owning a business comes with a seemingly never-ending checklist of important tasks to keep in mind,... 5m read
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What are UTM Parameters (and How Do You Use Them)?
Check out an affiliate link or tracking URL, and you’ll come across a string of code... 5m read
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8 Google Analytics Dashboards for Marketers
Google Analytics is a must-have tool for any marketer. From telling you more about where your... 5m read
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The 50 Best Food Blogs & What You Can Learn From Them
With literally thousands of food blogs on the internet, it can be hard to find the... 27m read
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26 Blogging Pros Share the Best Advice They Wish They Were Given When First Starting Their Blogs
There's lots of advice out there for blogging beginners, from how frequently to post, what types... 28m read
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What Is a Meta Description and Why Is It Important?
Search engine optimization (SEO) has tons of moving parts and elements that make it all come... 5m read
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How to Use Google Ads: A Complete Walk-Through for 2022
Is this going to be the year you dive into advertising on Google? If so, you’re... 5m read
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25 Blogging Pros Reveal the Biggest Mistakes Bloggers Make When Monetizing a Blog
The digital world makes it possible for just about anyone to be an entrepreneur these days.... 24m read
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The 50 Best Travel Blogs & What You Can Learn From Them
Travel blogs have become a very popular and lucrative niche over the last several years. Even... 28m read
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How to Rank Higher on Google: 9 Tips to Help You Outrank the Competition
Want to climb the Google ladder? That’s the objective of virtually anyone who builds a website... 6m read
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28 Fitness Bloggers & Blogging Pros Share the #1 Thing Bloggers Can Do to Grow Their Fitness Blog
Health and fitness is a competitive niche for bloggers, with thousands of blogs vying for those... 25m read
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How to Choose Travel Blog Names
We’ve talked about how to start a travel blog and how to grow a travel blog,... 5m read
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