Best Practices Archives - Page 2 of 19 - ShareThis

How to Schedule Tweets

So, you've decided to use Shopify to build your e-commerce website, and you've chosen a beautiful Shopify theme to give your online shop an attractive aesthetic. What's next? Get your Shopify site set...

Marketer’s Guide to Facebook Carousel Ads

Do you wish you could get a better ROI from your Facebook ads? Do you struggle... 5m read

Marketer’s guide to evergreen content

Are you producing enough evergreen content for your website? Evergreen content stays relevant for potentially years... 6m read

50 best content curation tools

Marketing today is a constant drive for attention with audience engagement being a major component of... 25m read

5 creative ways to get to know your audience

You can’t market your business effectively unless you understand your audience. Not only do you need... 7m read

3 website design ideas & eye-catching trends

Is your website starting to look a bit dated? Are you planning on a revamp or... 5m read

What is AdChoices? A marketer’s guide

AdChoices is a program developed and run in the US, Canada, and Europe that’s designed to... 5m read

What is the Facebook Relevance Score?

For a long time, Facebook ads received a “Relevance Score” between 0 and 10, once they’d... 5m read

What is inbound marketing? Tips and strategies

Whatever your website sells, you need to attract customers. You won’t last long without them. One... 5m read

6 ways to improve brand awareness

Do your ideal customers know that you exist? Brand awareness isn’t just about people recognizing your... 6m read

50 best social media scheduling tools

Managing social media, especially across multiple accounts and for various clients can be a real challenge... 25m read

Marketer’s guide to Facebook retargeting

Imagine this: a visitor to your site starts to check out one of your products that’d... 5m read

Marketer’s guide to Google remarketing

Did you know that most visitors don’t even stick around on your site for 15 seconds?... 5m read

What’s a squeeze page? Marketer’s guide with tips and examples

Are you building an email list of potential customers? Then you need a squeeze page. A... 5m read

Facebook news feed changes: Key changes and how to respond

As every digital marketer knows, Facebook tends to shake things up on a regular basis. If... 6m read

Conversion rate: What’s a good conversion rate? (and tips for improving yours)

A “conversion rate” is the percentage of prospects who take the desired action after reading your... 6m read

10 ways to increase traffic to your website

Everyone wants more website traffic, right? While generating traffic can seem like a grueling uphill battle,... 9m read

5 Tips to Identify & Tackle Social Media Fatigue in Your Audience

A social media audience tiring of your posts is a problem that most businesses deal with.... 7m read

What is a regram? Definition, tips, & best practices

Social media is all about sharing content – right? Well, yes, except when it comes to... 6m read

Social media optimization: 9 quick tips to improve your SMO today

Social media is not your grandma’s cactus that you can water once a month. In fact,... 6m read

Video marketing guide: What marketers need to know

You’re planning for Q4 2019 – or, maybe you're ahead of the game and sketching out... 5m read

Marketer’s guide to Facebook ad targeting

Facebook targeting is a vital piece of today’s social media marketing: The ability to target your... 5m read

50 social media advertising tips & best practices

The world of social media advertising, marketing, and total world domination is challenging. Everything is ever-changing,... 23m read

How to get more subscribers on YouTube

You can’t build your YouTube channel without subscribers, but you can’t get subscribers without an established... 5m read

50 Facebook stats every marketer should know

Social media is the kind of thing you never really master: As soon as you get... 17m read

5 controversial ad examples (and what you can learn from them)

Controversy is one of those things that can go either way: in your favor or definitively... 7m read

Google Maps marketing: How to use Google Maps for your small business

Did you know that over 150 million people use Google Maps – in the U.S. alone? The... 6m read

Call to action: marketer’s guide to writing great CTAs (with examples)

Does your website, blog, social media posts, and other content inspire people to interact with your... 6m read

FB-page-template

Facebook page templates: Facebook business page examples & free templates

It’s 2019. You can no longer phone in your Facebook Page. It’s about more than simply... 7m read

Digital ads

The best Facebook ads (with examples)

We’re almost halfway through 2019 and you may have realized you’re behind on one of your... 6m read

The marketer’s guide to customer testimonials (plus examples)

Imagine you’re perusing your next purchase on Amazon. You find two products that meet your needs:... 6m read

Instagram stats

50 Instagram stats every marketer should know

Social media is one of those fields you never really master – it’s constantly changing, so... 18m read

50 social media statistics every marketer should know in 2019

Social media marketing is one of those fields you can never truly master: Trends shift. Algorithms... 17m read

Value proposition examples: a marketer’s guide to creating great value propositions

Question of the day: Do your customers/clients know what makes your brand shine – and what... 6m read

Facebook search: what marketers need to know about Facebook search

While Google is still the search engine of choice for most people – with 92.46% market... 6m read

How to Find Your Old Tweets (or Your First-Ever Tweet)

We're a company that builds social sharing tools, so we understand why you may need to... 14m read

Marketer’s guide to Instagram bios: Examples, expert tips & best practices

Ah, the all-important Instagram bio. If you’re saying, “Wait, what?”, then you’re not alone. In the... 21m read

What’s the perfect Instagram video size?

A long time ago in a galaxy far, far away… there was no Instagram video. But... 6m read

Smart & effective Instagram contest examples & tips

If you’re looking to get more followers, engage the ones you already have, and grow your... 6m read

50 best free image creators for marketers

There’s no denying it: this is the visual age. Videos, photos, infographics, GIFs, screencasts, online presentations... 23m read

How to Delete a Tweet: Best Practices Around Deleting Tweets, Reposting With Error Corrections, & More

We’ve all heard the horror stories: People lose their jobs over past tweets. Journalists scrub their... 6m read

How to Embed a Facebook Feed on a Website

So, you want to embed a Facebook feed on your website, blog, or other online destination... 8m read

Marketer’s guide to Facebook video specs: What they are & how to get the most out of them

As video become more and more a part of the social experience, Facebook video sees greater... 7m read

What is the Instagram Character Limit? Making the Most of Character Counts

Unlike its cousins – Facebook, Twitter, and the like – Instagram was built around visual content.... 13m read

Pinterest marketing tips & best practices

Pinterest is somewhat of a dark horse: While it’s a big name in social, many brands... 6m read

Twitter marketing tips & best practices

New year, new you – right? Well, if that new you involves a refresh (or launch) of... 6m read

Instagram marketing strategy: best practices, tips & templates

Instagram is a very visual medium, so you’d be forgiven (kind of) for thinking that all... 6m read

Social media metrics

Essential Social Media Metrics (Plus Tips on How to Track & Improve Them)

Whether you’re a social rookie or a social expert, you should know that social media isn’t... 6m read

What Are Facebook Dark Posts? Definition, Tips & Best Practices

It’s no secret that mobile is the platform of modern marketing. This is where your customers live and... 6m read

Social media audit

How to conduct a social media audit (with free templates)

You won your social media proposal. You’re feeling the pressure. And now, your anxiety has kicked into... 6m read

6 Tips: How to promote your YouTube channel (without paying for ads)

Think the only way to promote your YouTube channel is via paid ads and otherwise premium... 5m read

What Are Twitter Impressions, Why Are They Important, & How Can You Make the Most of Yours?

Twitter impressions – you’ve heard of them, you know basically what they are, but you’re not... 5m read

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