Knowing the sharing activity on your site can give you some insight as to what your most popular content is and how your visitors are sharing. We feel that it’s important to listen to your visitors, and they have a lot to say. We wanted to share with you some information involving overall sharing activity around the net.
Sharing Activity
As you can see, Email dominates sharing activity. So, make sure your ShareThis widget has the Send/Email tab to help get your content out to as many eyes as possible. You can reconfigure your ShareThis widget at any time by logging into ShareThis and going to the Get the Buttton page and choosing your installation method.
Thanks! What is the source of this data, the ShareThis user base? If so, I imagine you have a very Web 2.0 and savvy user base. So, I imagine the sharing via email (or just copying and pasting URL’s) is much higher for the rest of the world?
[...] the obitituary, Social Media hasn’t killed e-mail The folks over at ShareThis posted a very interesting chart detailing the “sharing activities” of their [...]
Thanks for this chart guys. So many times everyone in the social space talks about how email is dead, dying or no one uses it anymore. Quite the opposite.
And as a user across all of our blogs and the blogs we deploy for clients of Share This we love to see you supporting the leading position email has in communications and social media. It is the digital glue and will be this for a long time. We are all addicted.
[...] folks over at ShareThis posted a very interesting chart detailing the “sharing activities” of their [...]
[...] prevalent, and the ability for people to share via email. I read a blog post recently saying that most people still share content via email. And Dan Zarrella has his own report on content sharing, which shows that email is used quite [...]
[...] Source : Email is Still King [...]
is it availible in German?
[...] ShareThisが先月、ブログで発表したのが、ShareThisのユーザが提示された中からどのツールを実際に使ったのか、という統計。 [...]
[...] reported at ShareThis, email still dominates. The chart below shows email use vs. various social media sites for [...]
Email is still the number ONE in sharing activity!
Yes, I agree …. Thanks for making me sure of this.
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Randy, you should have shared this information via email. More people would have seen it!
Do you have this info segmented by demographic?
I’m pretty sure that the older folks (+30) among us are going to be sharing via e-mail, but many of the younger folks may be utilizing different streams
In our business, we’re thinking that more and more will be posted through channels like Facebook -> for the younger Millennial type generations.
….this may miss an important part of the picture: how many people are reached which each use of their service. For example, if 1.5 people are reached for each email use of sharethis, and six people are reached for each posting to facebook (I made those numbers up, but I think they are reasonable) then actually facebook may be king. Services like digg, which might reach an even larger audience, would do even better, even though they only account for a much smaller percentage of actual use of the sharethis service….
These figures are really surprising - considering the hype, I would have expected the saving to Web 2.0 sites and browser “Favorites” to make up 90% of the sharing activity…
Who would have thought that e-mail still has 1/3 market share!
This really demands that everyone review the buttons on their sites to ensure that they support e-mail easily!
.S.
Brad asks the right question: what is the data set for this? Is it people actually using the ShareThis widget? It’s a cool chart, and as shown by the trackbacks seems to have gotten some good play around. But without any regard to what this data is referring to it is at least unhelpful and at worst downright dangerous. What is the data set here?