Reporting & Analytics

Expect tons of data. We'll provide you with tracking and analytics so you can find out what people are sharing and how. Learn more about your traffic and where your content is going. Learn how we measure engagement, influence and more. Watch the video and see what you can expect when you get the button.

Example Report

Advanced Reporting

ShareThis Advanced Reporting is for publishers that want to dig deeper into how content is shared on their website. Using this feature, all of the sharing activity details can be easily integrated into Google Analytics or Omniture reports.


Google Analytics

At ShareThis we've built our technology to integrate with Google Analytics, which is designed to help publishers identify and track key metrics. Simply locate your Google Analytics Profile ID and follow these 2 easy steps:

Step 1: Sign up for Advanced Reporting using Google Analytics at http://www.google.com/analytics

Step 2: Sign into your ShareThis account. Click on the My Account link in the upper right hand corner of the page. Go to the "Manage Domains" link in the Publisher area on the right navigation. Add the domains that you wish to track through google analytics.

Step 3: Send an email to support@sharethis.com with the following information:

  • List of domains you wish to enable
  • Your Google Analytics Profile ID (i.e. UA-123456-1)

Step 4: After you receive a response from ShareThis, add the tracking code parameter to the ShareThis widget code on your website:

  • Locate the ShareThis JavaScript code on your web site or in your content management system (e.g. WordPress). It should look something like this:
    <script type="type/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=6beba854-ee6d-4ae1-a4f3-b69815c8ef63&amp;type=website">
    </script>
  • Add 'tracking=google' as the last parameter in the script, as shown:
    <script type="type/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=6beba854-ee6d-4ae1-a4f3-b69815c8ef63&amp;type=website&amp;tracking=google">
    </script>

That's it! Once the tracking code is pushed to your website, Google Analytics will begin collecting detailed sharing activity for inclusion in your web site reports.


Omniture

ShareThis also integrates with Omniture's SiteCatalyst, the leading web analytics solution for large website publishers, as an approved Application Partner in the Omniture Genesis program. Using this integration, publishers can gain deeper insights into how sharing activity contributes to critical website performance metrics, such as new unique users and related incremental page views. ShareThis and Omniture support a variety of custom tracking capabilities designed to meet your optimization and reporting needs.

Omniture customers interested in this type of Advanced Reporting should contact their SiteCatalyst Account Manager directly. A dedicated support engineer will be assigned to help you with this integration, and will work directly with ShareThis to ensure a smooth tracking and reporting experience. If you prefer, feel free to contact ShareThis directly at pubrelations@sharethis.com

More information about ShareThis Advanced Reporting integration with Omniture is available at the Omniture Partner Showcase: http://www.omniture.com/en/partners/showcase/47/220.

For technical support with Advanced Reporting please contact support@sharethis.com.

You can also contact ShareThis Publisher Relations directly at pubrelations@sharethis.com.